What is BGM?
BGM stands for Betriebliches Gesundheits Management Corporate Health Management. It is a structured and science-based system developed in Germany to improve employee health, wellbeing, and organizational performance. Unlike isolated wellness programs, BGM follows a clear 4-phase methodology:
- Analysis – Identifying health risks, employee needs, and workplace conditions.
- Planning – Designing measurable, data-driven strategies.
- Implementation – Rolling out targeted health programs and initiatives.
- Evaluation – Monitoring results and ensuring continuous improvement.
This cycle makes BGM transparent, measurable, and sustainable qualities that companies urgently need today.
The Health Challenges of New Work
The modern world of work, often called “New Work,” brings flexibility, autonomy, and digital opportunities. But it also comes with serious health challenges:
- Digital Overload Permanent availability, endless notifications, and multitasking create stress and reduce focus.
- Remote & Hybrid Pressure Lack of boundaries between work and private life leads to exhaustion, isolation, and poor recovery.
- Physical Inactivity More screen time and less movement increase risks of musculoskeletal pain and chronic illness.
- Burnout & Mental Strain Rising performance pressure and reduced social contact undermine resilience.
These challenges not only harm individuals, but also affect company performance, productivity, and long-term stability.
How BGM Provides Solutions
The German BGM methodology offers a strategic answer:
- Data-driven prevention: Early detection of risks through surveys, screenings, and workplace analysis.
- Tailored programs: Stress management, resilience training, ergonomics, and physical activity concepts designed for each organization.
- Cultural integration: Health becomes part of the company culture, not just an extra benefit.
- Sustainable impact: Continuous evaluation ensures adaptability to new work trends and long-term success.
Why Choose Growth & Health Academy?
At Growth & Health Academy, we bring the excellence of the German BGM system directly to the Middle East. Our team has received awards in Corporate Health Management in Germany, and we are proud to be the only provider in the region applying the complete German methodology.
This makes us the ideal partner for organizations that want more than short-term wellness programs. We deliver structured, measurable, and sustainable solutions that improve employee wellbeing, strengthen resilience, and boost company performance.
Book your first free consultation today and discover how Growth & Health Academy can help your organization overcome New Work challenges with the proven German BGM methodology.
By Ahlem Belghaouia, Growth and Health Academy
